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Struggling With SEO? Don’t Forget Social Media
Finding the time, and the balance, to achieve results with your search engine optimization are difficult tasks. As a small business owner, your time is spent running your business, not combing blogs...
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The Color and Marketing Psychology
As Mary and I developed the IgnitorDigital.com website, I think one of the HARDEST decisions we made was around colors. We wanted something that caught the eye, stood out, but didn’t bring up...
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Are You Jumping the Gun? Avoiding Trigger-Happy SEO
I recently read a few “site review” blog posts and listened in on a few “troubleshooting” phone calls that totally blew my mind. Not in a good way. I think in today’s world of instant gratification,...
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BIG News from Pinterest for the Travel Industry!
Not just for travel – but we can see this as an amazing feature for Travel Industry Marketers! This morning Pinterest released a new features that will allow businesses to create a “rich pin” that also...
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Helpful Google Search Feature –“Remind Me To…”
This little-talked-about tool came out earlier this year, but we don’t see many talking about it. It could be a great time saver if used, and is a great “add on” feature to the Google Search/Google...
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Local University’s Forum Launches
Ignitor Digital is proud to announce that LocalU launched a new forum on Local Search today. Mary and Carrie are both moderators. We look forward to lively discussions and will be available to answer...
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NAP Inconsistency and Local Search
In Local Search, a business’s online thumbprint – or unique identifier – is its NAP. NAP stands for Name, Street Address, local Phone number (with area code). If Google sees the same NAP combination...
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Restaurants, Adapt or Die
This may sound dramatic, but I don’t think I’m exaggerating at all. Those restaurants that refuse to adapt to the way people are currently searching for places to dine can expect to die a slow and...
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Online Review Services – Are YOU Benefitting?
Reviews have become the Holy Grail when it comes to marketing. Great reviews, legitimately curated and published, can boost a business in not only local search, but in visibility in search engines...
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The Pros and Cons of Website Rental. Is it right for you?
As an agency that focuses on small businesses across the US and Canada – we’re approached by clients needing local SEO and each one comes to us with a….we’ll call them.. unique… website. Very rarely...
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